Creating iOS apps begins with clarity: understanding the target users, the core function of the app, and the problem the initial release must solve. A thorough discovery phase helps define the MVP boundaries, pick the proper architecture, and avoid features that look good on paper but fail to enhance actual usage.

After laying the groundwork, attention moves to how the UI behaves, as well as performance and reliability across different iPhone models and iOS versions. Uniform navigation patterns, robust state management, and thoughtfully planned integrations (payments, authentication, analytics, backend services) simplify maintenance and allow scaling after the App Store debut.